
Samsung Exhibition,
Budapest 2011
The journey heads Eastwards
It was similar in 2011: SAMSUNG has chosen P.O.S. Creative Media in cooperation with Cheil Germany to develop and implement the well-known SAMSUNG European Forum. As in recent years, they have placed their trust in P.O.S. & Cheil and appreciate their experience.
This year it wasn’t Vienna; instead, Budapest was the place they wanted to invite media, several partners and dealers. SAMSUNG wishes to present the latest expansion strategies for the fast selling markets in Eastern Europe.

SAMSUNG, Budapest 2011
No problem for P.O.S. Creative Media! The P.O.S. Creative Media Team organized high-class press conferences, looked after the entire shuttle management as well as the complete on-site operation. The location was high-class as well: they managed to obtain the historical Mücsarnok as a venue.
The special challenge this year: to charter 2 plans for around 300 Russian guests within a 18 hour time frame. The team did a great job including clarification and implementation of all necessary organisational and technical approvals.

SAMSUNG, Budapest 2011
Jobdescription:
- Live Communication:
Project management, on-site operation, catering, security, shuttle management - Special Parts:
Location scouting, technical planning, several on-site productions, event management, advertising management












