Kulturstadion war temporäres Pendant aus der Welt der Künste zum Olympiastadion als Ort des Sportlichen. Das Festival zeigte ein internationales Programm aus Konzerten, Tanz, Comedy, Wissen, Kochen, der täglichen IAAF Hour und vielem mehr.

Public Event SAMSUNG -
IAAF World Championships
Berlin 2009

Higher – Faster – Further

World and European records, personal bests, television broadcasts, press and online reporting across the globe – this is the stage to be seen on. A major international event that justifies the dedication of SAMSUNG, a recognised supporter of international sports. For us, this was a special kind of challenge. We were required to oversee a multitude of simultaneous and linked events:

Werbeproduktion / Branding (engl. für Brandmarken) wird in der Wirtschaft für eine enge Koppelung von Produkt, Marke, Unternehmen und Konsument verwendet.

SAMSUNG - IAAF World Championships, Berlin 2009

the technical and logistic service for the Olympic Stadium
the Digital Gallery on the Olympic Square
the Cultural Stadium at Brandenburg Gate
the SAMSUNG Quadriga Salon and the Champions Lounge
numerous press events
numerous gala dinners, hospitalities and VIP services

It was hot, it was unique, it was perfect. Today we are proud to say - powered by P.O.S. Creative Media

Bühnenshow / Show (dt. Schau) ist ein Ereignis mit Unterhaltungs-, zum Teil auch mit Informationscharakter und wird von einem Moderator, oder Showmaster präsentiert.

SAMSUNG - IAAF World Championships, Berlin 2009

Jobdescription:

Brand Affairs:
Sponsoring and Brand Cooperation
Live Communication:
Press Conferences and Receptions, Gala Events, Hospitality Programme, Stage Shows
Out of Home Activities:
Outdoor Advertising, Street and Mobile Promotions

SAMSUNG - IAAF World Championships, Berlin 2009

Jobdescription:

Special Parts:
Team- and Eventmanage- ment, Projectmanagement and controlling, Promotions, VIP- and Crew Catering, Shuttel- Services, Service- Staff, Hostesses, Branding, Advertising Production, Installation and Logistics